Posts about Gabrielle Robitaille

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  1.    This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns
    Digital policyMarketing technologyAIMarketing technology

    This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…

    Read more about "This month in AI: contract best practice for GenAI, consumers still divided on ad use, ad-funded chatbots and more privacy concerns"
  2.    Consumer perspectives on AI in advertising & marketing
    Digital policyAI

    Consumer perspectives on AI in advertising & marketing
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    Keep track of consumers expectations and perspectives on the use of generative AI in advertising and…

    Read more about "Consumer perspectives on AI in advertising & marketing"
  3.    AI Community, September 17th, 2024
    Digital policyMarketing technologyAIMarketing technology

    AI Community, September 17th, 2024

    WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the…

    Read more about "AI Community, September 17th, 2024"
  4.    Eighty percent of brands have concerns about agency use of GenAI
    Agency managementMarketing technologyAIMarketing technology

    Eighty percent of brands have concerns about agency use of GenAI
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    More than half of companies plan to review contracts with media and creative agencies. ÌÇÐÄvlog¹ÙÍøreleases practical guidance for GenAI…

    Read more about "Eighty percent of brands have concerns about agency use of GenAI"
  5.    Google’s third-party cookie U-turn
    Digital policy

    Google’s third-party cookie U-turn

    After four years of testing, industry dialogue, regulatory involvement and timeline delays, Google has abandoned its current plans…

    Read more about "Google’s third-party cookie U-turn"
  6.    This month in AI: 3D ads, watermarking verification, NYT ad targeting and anti-AI sentiment
    Digital policyMarketing technologyAIMarketing technology

    This month in AI: 3D ads, watermarking verification, NYT ad targeting and anti-AI sentiment

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…

    Read more about "This month in AI: 3D ads, watermarking verification, NYT ad targeting and anti-AI sentiment"
  7.    This month in AI: AI-generated campaigns go viral, GenAI mislabelling, US explores risks of AI use in digital advertising and recent ÌÇÐÄvlog¹ÙÍøcontent
    Digital policyMarketing technologyAIMarketing technology

    This month in AI: AI-generated campaigns go viral, GenAI mislabelling, US explores risks of AI use in digital advertising and recent ÌÇÐÄvlog¹ÙÍøcontent

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…

    Read more about "This month in AI: AI-generated campaigns go viral, GenAI mislabelling, US explores risks of AI use in digital advertising and recent ÌÇÐÄvlog¹ÙÍøcontent"
  8.    Spotlight: Uncovering agency use of generative AI
    Digital policyMarketing technologyAIMarketing technology

    Spotlight: Uncovering agency use of generative AI

    A deep dive into how media and creative agencies are using generative AI, and what this means for brands.

    Read more about "Spotlight: Uncovering agency use of generative AI"
  9.    This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars
    Digital policyMarketing technologyAIMarketing technology

    This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…

    Read more about "This month in AI: brands highlight AI gains, Meta and Adobe back track on policy changes, AI ad fraud and TikTok avatars"
  10.    This month in AI: new tools, content labelling, voice cloning and licensing deals
    Digital policyMarketing technologyAIMarketing technology

    This month in AI: new tools, content labelling, voice cloning and licensing deals

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging.…

    Read more about "This month in AI: new tools, content labelling, voice cloning and licensing deals"
  11.    AI Community meeting overview (April 2024)
    Advertising & policyDigital policyAI

    AI Community meeting overview (April 2024)

    Overview of the AI Community meeting held remotely on 24 April 2024.

    Read more about "AI Community meeting overview (April 2024)"
  12.    This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers
    Digital policyAI

    This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers

    In today’s rapidly changing digital and technological landscape, keeping pace with the latest trends can be challenging. As AI…

    Read more about "This month in AI: brands say no to agencies, paid AI search, new regulations and the rise of AI influencers"