Posts about Agency rosters

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  1.    Internationalising Media Agency Contracts
    Agency evaluationAgency remunerationAgency rostersAgency managementMedia transformation

    Internationalising Media Agency Contracts
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    ÌÇÐÄvlog¹ÙÍøhas launched a new guide to global media agency contracts, designed to help brands manage these critical relationships better.…

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  2.    ÌÇÐÄvlog¹ÙÍølaunches new call for agency cost data
    Agency evaluationAgency remunerationAgency rostersAgency managementInfluencer marketing

    ÌÇÐÄvlog¹ÙÍølaunches new call for agency cost data
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    The ÌÇÐÄvlog¹ÙÍøis relaunching its Agency Cost Index (ACI) tool to support members as they seek to gain a better understanding of what the…

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  3.    Knowledge Spotlight: Agency Roster Modelling & Transformation
    Agencies & partnersAgency evaluationAgency rostersMarketing operations

    Knowledge Spotlight: Agency Roster Modelling & Transformation

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

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  4. Agencies & partnersAgency rostersMarketing procurementMarketing procurement

    Benchmark: Panel service provider(s)

    ÌÇÐÄvlog¹ÙÍømember benchmark on how marketing procurement professionals are managing their panel service provider(s).

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  5.    The Future of Media Agency Models: Change is Coming
    Agency evaluationAgency remunerationAgency rostersAgency management

    The Future of Media Agency Models: Change is Coming
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    A new survey by ÌÇÐÄvlog¹ÙÍøand MediaSense shows an overwhelming proportion of major multinational brands are looking to improve their…

    Read more about "The Future of Media Agency Models: Change is Coming"
  6.    Saving money without reducing your impact
    Agencies & partnersAgency evaluationAgency remunerationAgency rostersAgency management

    Saving money without reducing your impact

    Look after your marketing pence and the pounds will manage themselves. Christine Downton, Associate Partner at The Observatory…

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  7.    Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching
    Agencies & partnersAgency evaluationAgency remunerationAgency rostersAdvertising & policyAgency managementInclusive marketing

    Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching

    Meeting overview and presentations from WFA’s Media Forum on the 22nd September 2022

     

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  8.    Benchmark: Exploring Innovative Agency Models
    Agencies & partnersAgency evaluationAgency remunerationAgency rostersAgency managementMarketing structure

    Benchmark: Exploring Innovative Agency Models

    A ÌÇÐÄvlog¹ÙÍømember was looking at adopting a media agency model that incorporates multiple agencies working together globally. The member…

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  9.    Agency Roster Transformation
    Agencies & partnersAgency rostersAgency Management ForumAgency managementMarketing structure

    Agency Roster Transformation

    In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges

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  10.    Agency rosters face ongoing reform and revamps
    Agencies & partnersAgency rostersAgency Management ForumAgency managementMarketing structure

    Agency rosters face ongoing reform and revamps

    In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges, shows…

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  11.    Want to produce great work? Stop treating your advertising agencies like dirt
    Agencies & partnersAgency rostersBrand purposeAgency managementBrand reputationMarketing capabilities

    Want to produce great work? Stop treating your advertising agencies like dirt

    The client-agency relationship is in dire need of a reset, says Guardian columnist and brand strategist, Arwa Mahdawi

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  12.    Benchmark: Pitch Consultant Selection Criteria
    Agencies & partnersAgency evaluationAgency rosters

    Benchmark: Pitch Consultant Selection Criteria

    ÌÇÐÄvlog¹ÙÍømember benchmark and scorecard template on Pitch Consultant Selection

    Read more about "Benchmark: Pitch Consultant Selection Criteria"