All news and press releases/nl-NL(c) 2006 ProcuriosThu, 22 May 2025 20:02:13 +0200http://blogs.law.harvard.edu/tech/rssProcurios RSS2 FeedIn case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo<p><b>We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. H</b><strong>ere are some of our highlights from the first quarter of 2025 that you might have missed:</strong></p>/knowledge/item/2025/04/28/in-case-you-missed-it...-powerful-wfa-content-from-q1-marketer-of-the-future-better-ideas-transparency-genai-sustainability-and-haloThu, 22 May 2025 20:02:13 +0200/knowledge/item/2025/04/28/in-case-you-missed-it...-powerful-wfa-content-from-q1-marketer-of-the-future-better-ideas-transparency-genai-sustainability-and-halo Media price inflation trending towards long-term averages<p><strong>The latest edition of <a href="/tools/outlook-2025">Outlook</a>, WFA&rsquo;s global poll of media price inflation forecasts, suggests low-to-mid single digit inflation across all major regions.</strong></p>/knowledge/item/2025/04/24/media-price-inflation-trending-towards-long-term-averagesTue, 29 Apr 2025 12:25:29 +0200/knowledge/item/2025/04/24/media-price-inflation-trending-towards-long-term-averages Allwyn Chief Brand Officer David Wheldon named as new ÌÇÐÄvlog¹ÙÍøPresident<p><strong>Ferrero&rsquo;s Chief Institutional Affairs and Corporate Communications Officer, Phil Myers, takes over as Deputy President. Senior executives from First Bank of Nigeria, Kenvue and Nissan join CMOs from Cathay Pacific, Etihad, Nestl&eacute;, Nissan, PepsiCo and L&rsquo;Or&eacute;al on ÌÇÐÄvlog¹ÙÍøleadership team</strong><em>.</em></p>/knowledge/item/2025/03/18/allwyn-chief-brand-officer-david-wheldon-named-as-new-wfa-presidentThu, 10 Apr 2025 12:29:58 +0200/knowledge/item/2025/03/18/allwyn-chief-brand-officer-david-wheldon-named-as-new-wfa-president Eight new members join WFA<p><strong>A raft of new corporate members has signed up to join WFA, taking <a href="/about-wfa/our-members/global-brands">total membership to more than 150</a> and reflecting the strong value that the organisation provides to marketers.</strong></p>/knowledge/item/2025/03/03/eight-new-members-join-wfaThu, 22 May 2025 16:39:30 +0200/knowledge/item/2025/03/03/eight-new-members-join-wfa AB InBev CMO wins Global Marketer of the Year<p><strong>Marcel Marcondes, Global Chief Marketing Officer, AB InBev has won <a href="https://gmoty.wfanet.org/">the 2024 ÌÇÐÄvlog¹ÙÍøGlobal Marketer of the Year</a>, WFA&rsquo;s annual celebration of great marketing leadership, organised in partnership with The Drum. Marcondes was one of five shortlisted candidates and topped the combined public and expert jury vote.</strong></p>/knowledge/item/2025/02/05/ab-inbev-cmo-wins-global-marketer-of-the-yearThu, 10 Apr 2025 12:29:57 +0200/knowledge/item/2025/02/05/ab-inbev-cmo-wins-global-marketer-of-the-year L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage<p><strong>ÌÇÐÄvlog¹ÙÍøand the Belgian Advertiser Association, UBA, have announced new speakers for the ÌÇÐÄvlog¹ÙÍøx UBA Conference, which will form the centrepiece of <a rel="noopener" href="https://gmw.wfanet.org/" target="_blank">Global Marketer Week 2025</a>.</strong></p>/knowledge/item/2024/12/11/l-oreal-kraft-heinz-and-mastercard-join-seth-godin-on-the-global-marketer-week-conference-stageThu, 10 Apr 2025 12:29:56 +0200/knowledge/item/2024/12/11/l-oreal-kraft-heinz-and-mastercard-join-seth-godin-on-the-global-marketer-week-conference-stage Kofi Amoo-Gottfried, DoorDash: Meet the 2024 Global Marketer of the Year Finalists<p><strong>The five finalists for WFA&rsquo;s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from some of the world&rsquo;s biggest companies, have been announced. Voting is now open until 20 January 2025 at&nbsp;<a href="https://www.globalmarketeroftheyear.com/">https://www.globalmarketeroftheyear.com</a>, with the winner announced later that month in partnership with&nbsp;<a href="https://www.thedrum.com/topics/wfa-global-marketer-the-year">The Drum</a>.</strong></p>/knowledge/item/2024/11/27/kofi-amoo-gottfried-doordash-meet-the-2024-global-marketer-of-the-year-finalistsThu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/kofi-amoo-gottfried-doordash-meet-the-2024-global-marketer-of-the-year-finalists Asad Ayaz, The Walt Disney Company: Meet the 2024 Global Marketer of the Year Finalists<p><strong>The five finalists for WFA&rsquo;s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from some of the world&rsquo;s biggest companies, have been announced. Voting is now open until 20 January 2025 at&nbsp;<a href="https://www.globalmarketeroftheyear.com/">https://www.globalmarketeroftheyear.com</a>, with the winner announced later that month in partnership with&nbsp;<a href="https://www.thedrum.com/topics/wfa-global-marketer-the-year">The Drum</a>.</strong></p>/knowledge/item/2024/11/27/asad-ayaz-the-walt-disney-company-meet-the-2024-global-marketer-of-the-year-finalistsThu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/asad-ayaz-the-walt-disney-company-meet-the-2024-global-marketer-of-the-year-finalists Diana Frost, The Kraft Heinz Company: Meet the 2024 Global Marketer of the Year Finalists<p><strong>The five finalists for WFA&rsquo;s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from some of the world&rsquo;s biggest companies, have been announced. Voting is now open until 20 January 2025 at&nbsp;<a href="https://www.globalmarketeroftheyear.com/">https://www.globalmarketeroftheyear.com</a>, with the winner announced later that month in partnership with&nbsp;<a href="https://www.thedrum.com/topics/wfa-global-marketer-the-year">The Drum</a>.</strong></p>/knowledge/item/2024/11/27/diana-frost-the-kraft-heinz-company-meet-the-2024-global-marketer-of-the-year-finalistsThu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/diana-frost-the-kraft-heinz-company-meet-the-2024-global-marketer-of-the-year-finalists Marcel Marcondes, AB InBev: Meet the 2024 Global Marketer of the Year Finalists<p><strong>The five finalists for WFA&rsquo;s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from some of the world&rsquo;s biggest companies, have been announced. Voting is now open until 20 January 2025 at&nbsp;<a href="https://www.globalmarketeroftheyear.com/">https://www.globalmarketeroftheyear.com</a>, with the winner announced later that month in partnership with&nbsp;<a href="https://www.thedrum.com/topics/wfa-global-marketer-the-year">The Drum</a>.</strong></p>/knowledge/item/2024/11/27/marcel-marcondes-ab-inbev-meet-the-2024-global-marketer-of-the-year-finalistsThu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/marcel-marcondes-ab-inbev-meet-the-2024-global-marketer-of-the-year-finalists Aruna Ravichandran, Webex by Cisco: Meet the 2024 Global Marketer of the Year Finalists<p><strong>The five finalists for WFA&rsquo;s 2024 Global Marketer of the Year award, celebrating the work of global marketing leaders from some of the world&rsquo;s biggest companies, have been announced. Voting is now open until 20 January 2025 at&nbsp;<a href="https://www.globalmarketeroftheyear.com/">https://www.globalmarketeroftheyear.com</a>, with the winner announced later that month in partnership with&nbsp;<a href="https://www.thedrum.com/topics/wfa-global-marketer-the-year">The Drum</a>.</strong></p>/knowledge/item/2024/11/27/aruna-ravichandran-webex-by-cisco-meet-the-2024-global-marketer-of-the-year-finalistsThu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/aruna-ravichandran-webex-by-cisco-meet-the-2024-global-marketer-of-the-year-finalists ÌÇÐÄvlog¹ÙÍøreveals CMO shortlist for Global Marketer of the Year 2024<p><strong> Expert jury selects global marketing leaders from AB InBev, DoorDash, Kraft Heinz, The Walt Disney Company and Cisco as finalists. <a rel="noopener" href="https://gmoty.wfanet.org/" target="_blank">Voting is now open</a> until 20 January 2025, with the winner announced later that month in partnership with The Drum. </strong></p>/knowledge/item/2024/11/27/wfa-reveals-cmo-shortlist-for-global-marketer-of-the-year-2024-3Thu, 22 May 2025 16:37:48 +0200/knowledge/item/2024/11/27/wfa-reveals-cmo-shortlist-for-global-marketer-of-the-year-2024-3 Alcohol marketing: We must demonstrate how the marketing industry can be a partner for positive change<p><strong>Marketers have made progress in highlighting their role in achieving UN goals but the stakes are rising. Unless we intensify these efforts, we risk bans, comprehensive restrictions and exclusion, says Alexandre Boyer, Policy Manager at WFA.</strong></p>/knowledge/item/2024/11/21/alcohol-marketing-we-must-demonstrate-how-the-marketing-industry-can-be-a-partner-for-positive-changeThu, 10 Apr 2025 12:29:56 +0200/knowledge/item/2024/11/21/alcohol-marketing-we-must-demonstrate-how-the-marketing-industry-can-be-a-partner-for-positive-change In case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM<p><b>We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. H</b><strong>ere are some of our highlights from our third quarter that you might have missed:</strong></p>/knowledge/item/2024/11/06/in-case-you-missed-it...-powerful-wfa-content-from-q3-media-planning-tools-insights-in-ai-and-marketing-updates-from-apac-latamTue, 06 May 2025 17:48:05 +0200/knowledge/item/2024/11/06/in-case-you-missed-it...-powerful-wfa-content-from-q3-media-planning-tools-insights-in-ai-and-marketing-updates-from-apac-latam