Posts about Production

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  1.    ÌÇÐÄvlog¹ÙÍøConsultant Directory
    Agencies & partnersAgency rostersMarketing operations

    ÌÇÐÄvlog¹ÙÍøConsultant Directory

    A ÌÇÐÄvlog¹ÙÍødirectory of marketing consultant firms, based on member recommendations and market research. Last update: June 2021

    Read more about "ÌÇÐÄvlog¹ÙÍøConsultant Directory"
  2.    Spotlight: Diversity & Inclusion in the Production Landscape
    Agencies & partnersAdvertising & policyMarketing procurementInclusive marketingMarketing procurement

    Spotlight: Diversity & Inclusion in the Production Landscape

    An introduction to WFA’s diversity & representation guide, with key insights and ideas from APR & MCA to drive D&I…

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  3.    Different Models when decoupling production
    Agencies & partnersAgency managementMarketing procurementMarketing procurement

    Different Models when decoupling production

    A brief definition guide on models when decoupling production.

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  4.    Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers
    Agencies & partnersMarketing procurementMarketing procurement

    Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers

    Member benchmark on dynamic creative optimisation partners and creative analytics suppliers.

    Read more about "Benchmark: Dynamic Creative Optimisation (DCO) partners & Creative analytics suppliers"
  5.    Eco-Friendly Practices in Production
    Agencies & partnersMarketing procurementMarketing procurement

    Eco-Friendly Practices in Production

    This Advertising Production Resources (APR) guide has been designed to help ÌÇÐÄvlog¹ÙÍømembers with developing eco-friendly practices…

    Read more about "Eco-Friendly Practices in Production"
  6.    UK ad industry launches initiative to tackle climate emergency
    Agencies & partnersBrand purposeSustainability

    UK ad industry launches initiative to tackle climate emergency

    Ad Net Zero aims to achieve net-zero emissions by 2030

    Read more about "UK ad industry launches initiative to tackle climate emergency"
  7.    Spotlight: Global Production - 2020 and beyond
    Agencies & partnersAgency managementMarketing procurementMarketing procurement

    Spotlight: Global Production - 2020 and beyond

    As global marketers and procurement experts are trying to navigate the rapidly changing production landscape, it is important for…

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  8.    The endless possibilities of Computer Generated Imagery (CGI)
    Agencies & partnersMarketing procurementMarketing procurement

    The endless possibilities of Computer Generated Imagery (CGI)

    This report by MurphyCobb Associates covers the CGI landscape, negotiation drivers, implementation technics and other top tips.

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  9.    Benchmark: Global Category Management - Artwork & pre-press Packaging design
    Agency managementMarketing procurementMarketing procurement

    Benchmark: Global Category Management - Artwork & pre-press Packaging design

    This ÌÇÐÄvlog¹ÙÍømember benchmark examines category management of packaging design, artwork (AW) and pre-press (PP).

    Read more about "Benchmark: Global Category Management - Artwork & pre-press Packaging design"
  10.    UK ad industry launches initiative to eliminate negative environmental impact of production
    Agencies & partnersBrand purposeSustainability

    UK ad industry launches initiative to eliminate negative environmental impact of production

    AdGreen is initiated by the Advertising Association’s Climate Action Working Group in partnership with ISBA and IPA

    Read more about "UK ad industry launches initiative to eliminate negative environmental impact of production"
  11.    Webinar: An introduction to the offshore market for creative production
    Agencies & partnersCreativityMarketing procurementMarketing procurement

    Webinar: An introduction to the offshore market for creative production

    This webinar offers up-to-date insights on what to prioritise and consider when deciding on your offshore strategy for creative…

    Read more about "Webinar: An introduction to the offshore market for creative production"
  12.    Webinar: How transcreation can give a local edge to global messages
    Agencies & partnersMarketing procurementMarketing structureMarketing procurement

    Webinar: How transcreation can give a local edge to global messages

    How to optimise content production globally while remaining relevant and effective locally.

    Read more about "Webinar: How transcreation can give a local edge to global messages"