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1. 
   News
   Global Marketer WeekHalo

   In case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo

   We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…

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2. 
   Video
   Audience measurementCross-media measurementHalo

   Halo CMM Community Townhall Meeting

   Discover the Future of Cross-Media Measurement

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3. 
   Video
   Audience measurementCross-media measurementHalo

   Halo CMM Community Townhall Meeting

   Discover the Future of Cross-Media Measurement

   Read more about "Halo CMM Community Townhall Meeting"
4. 
   Cross-media measurementHalo

   Cross-media measurement is an advertisers’ North Star

   Open to ÌÇÐÄvlog¹ÙÍømembers only

   Campaigns now typically feature nine different touchpoints, making the challenge of measuring impact more acute, but more vital than…

   Read more about "Cross-media measurement is an advertisers’ North Star"
5. 
   Video
   Audience measurementCross-media measurementHalo

   Halo CMM Community Townhall Meeting

   Discover the Future of Cross-Media Measurement

   Read more about "Halo CMM Community Townhall Meeting"
6. 
   News
   Audience measurementChannelsProgrammatic & ad techCross-media measurementMarketing technologyHaloMarketing technology

   We’re ready for a return to Reach and Frequency

   A proper cross-media measurement solution has been an advertiser demand for years. Matt Green, ÌÇÐÄvlog¹ÙÍøDirector of Global Media…

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7. 
   Event reports
   Cross-media measurementGlobal Marketer WeekInclusive marketingHalo

   National industry associations from 25 countries gather in Istanbul

   ÌÇÐÄvlog¹ÙÍøNational Associations Council members discussed the leadership role of national associations in helping their members and the…

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